How Much is the New Subaru Ascent: A Comprehensive Guide

If you’re looking for a family-friendly SUV that offers comfort, safety, and reliability, the Subaru Ascent is definitely worth considering. This midsize SUV boasts an impressive range of features, including standard all-wheel drive, advanced safety technologies, and ample cargo space. But how much does the new Subaru Ascent cost? In this guide, we’ll provide you with all the information you need to know about the price of this popular SUV.

Key Takeaways

  • The new Subaru Ascent has a starting price of $32,295 for the base model.
  • The Ascent offers a range of trims, with prices increasing as you move up the line.
  • The top-of-the-line Ascent Touring starts at $45,445.
  • The Ascent’s price is in line with other midsize SUVs in its class, such as the Honda Pilot and Toyota Highlander.

Subaru Ascent Pricing

The base model of the Subaru Ascent starts at $32,295. This is for the Ascent’s entry-level trim, the Ascent. The next level up is the Ascent Premium, which starts at $34,795. The Ascent Limited starts at $39,595 and the Ascent Touring starts at $45,445.

It’s worth noting that these prices are for the 2021 Ascent, and they may vary depending on where you live and the dealer you purchase from. Additionally, as you move up the line, the price increases due to added features and amenities.

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Here’s a breakdown of what you can expect from each of the Subaru Ascent’s trims:


The Ascent is the base model of the Subaru Ascent, and as such, it has the fewest features. However, it still offers a lot of value for its price. The Ascent comes standard with all-wheel drive, a 6.5-inch infotainment touchscreen, and tri-zone automatic climate control. It also includes the EyeSight driver-assist system, which features adaptive cruise control and lane departure warning.

Ascent Premium

The Ascent Premium includes all the features of the Ascent, but adds more amenities. This trim comes with an 8-inch touchscreen, a power-adjustable driver’s seat, and heated front seats. It also includes blind-spot monitoring and rear cross-traffic alert.

Ascent Limited

The Ascent Limited includes all the features of the Ascent Premium, but adds more luxury features. This trim comes with leather-trimmed upholstery, a power liftgate, and a 10-way power-adjustable driver’s seat. It also includes LED fog lights, keyless entry and ignition, and a 14-speaker Harman Kardon sound system.

Ascent Touring

The Ascent Touring is the top-of-the-line trim of the Subaru Ascent. It includes all the features of the Ascent Limited, but adds even more amenities. This trim comes with a panoramic sunroof, ventilated front seats, and heated rear seats. It also includes a 180-degree front-view monitor and a navigation system.

How Does the Ascent’s Price Compare to Other Midsize SUVs?

The Subaru Ascent’s price is in line with other midsize SUVs in its class. For example, the Honda Pilot, which is a popular competitor to the Subaru Ascent, has a starting price of $32,550. The Toyota Highlander, another popular midsize SUV, has a starting price of $34,810.

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While the Subaru Ascent is similarly priced to its competitors, it offers a range of standard features that make it stand out from the crowd. For example, all-wheel drive is standard on every Ascent, while it’s only available as an option on some of its competitors. Additionally, the Ascent includes the EyeSight driver-assist system as standard, which is often only available on higher trims of other SUVs.

Frequently Asked Questions

Is the Subaru Ascent’s Price Negotiable?

Yes, the price of the Subaru Ascent is negotiable. Dealerships may be willing to offer discounts, rebates, or other incentives to make the sale. Additionally, it’s always a good idea to do your research ahead of time and negotiate from a position of knowledge.

What is the Warranty on the Subaru Ascent?

The Subaru Ascent comes with a 3-year/36,000-mile limited warranty and a 5-year/60,000-mile powertrain warranty. Additionally, it includes a 3-year/36,000-mile roadside assistance program.

How Does the Subaru Ascent Perform in Crash Tests?

The Subaru Ascent has performed well in crash tests conducted by the National Highway Traffic Safety Administration (NHTSA) and the Insurance Institute for Highway Safety (IIHS). It has received a 5-star overall safety rating from the NHTSA and a Top Safety Pick+ award from the IIHS.


So, how much is the new Subaru Ascent? The base model starts at $32,295, and prices increase as you move up the line. The Ascent is priced similarly to other midsize SUVs in its class, but it offers a range of standard features that make it stand out. From its all-wheel drive to its advanced safety technologies, the Subaru Ascent is a great choice for families who want a reliable and versatile SUV.

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Alton Brobst

As a longtime Subaru enthusiast, Alton brings a wealth of knowledge and experience to our blog. From his early days of tinkering with engines to his current role as a certified Subaru technician, Alton has seen it all when it comes to Subarus. When he's not working on cars, he enjoys hiking and exploring the great outdoors.

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